Promo 1

Who are we?
The New Jersey Lottery Rock Paper Scissors Throwdown is owned and operated by Promo One of NJ, Inc., a New Jersey-based special events and festival producer. Promo 1 is a turnkey event management/promotion company with a rich history of working with corporations, venues, media outlets, non-profit organizations and events to realize their marketing, public relations, and fundraising/revenue goals. It also helps its corporate clients utilize event marketing and sponsorship as a creative way to achieve their sales, marketing, branding and public relations goals.

Promo 1 has a 40+ year history of producing live sporting events, festivals, and special events. Through its sister company, The Festival Group, Promo 1 is the largest promoter of hot air balloon and music festivals in the country, with over fifty-five (55) such festivals to its credit. Promo 1’s signature events are The New Jersey Festival of Ballooning, which annually draws 175,000 spectators to the largest summertime hot air and music festival in the country, and Rock, Ribs & Ridges, a three-day food and music festival which attracted 20,000+ patrons to its 2023 edition. In 2023, The New Jersey Festival of Ballooning celebrated its 40th anniversary!

Promo 1 specializes in working with retail partners to maximize sponsorship through vendor- supported programs, which helps the partner self-liquidate its sponsorship fee while enlisting the vendors’ co-op marketing, promotional and public relations efforts to benefit the event. The list of retail partners includes QuickChek and Tedeschi/Li’l Peach Convenience Stores as well as Waldbaum’s, Big Bear and Big Y Supermarkets.

Over 6,100,000 people have been guests at festivals, concerts, sporting events and other special events produced by Promo 1 and The Festival Group.

Please feel free to contact us with any questions regarding New Jersey Lottery Rock Paper Scissors Throwdown.

Or ask about sponsorship and marketing opportunities for this event, as well as other ways Promo 1 can help your company or organization use special events as a marketing, sales and public relations vehicle.

Promo 1

Intergalactic Headquarters
P.O. Box 11148
Fairfield, NJ 07004
(973) 882-8240

The principals of Promo 1 are:

Howard Freeman, President: [email protected]
Ken Staats, Chief Operating Officer: [email protected]

FOR PRESS INFORMATION/CREDENTIALS . . .

please contact David Reich or Jeanne Byington at Reich Communications:

[email protected]

[email protected]